Betsson
FIFA World Cup in AR
2018
What we did:
Creative Direction
Augmented Reality development
UX & UI-design
3D-modeling and animation
Sound design
Creative Direction
Augmented Reality development
UX & UI-design
3D-modeling and animation
Sound design
About
Experience all FIFA World Cup 2018 games in augmented reality. With live stats from Betsson, users could follow the games in realtime. The app works stand-alone but also together with print ads in Expressen.
Experience all FIFA World Cup 2018 games in augmented reality. With live stats from Betsson, users could follow the games in realtime. The app works stand-alone but also together with print ads in Expressen.

Credits
Client: Betsson
Partner: Bonnier News Brand Studio
Awards
Native Advertising Awards 2018
Client: Betsson
Partner: Bonnier News Brand Studio
Awards
Native Advertising Awards 2018