CHILDX 
The Crime Scene Lens


2023

What we did
Creative Direction 
Spark AR development
3D-modeling and animation
About
Online child sex abuse happens every day, even right in front of us.  With the power of augmented reality (AR) technology, we demonstrated how an encounter between a victim and an assailant can unfold, right at your current location in real-time.  Produced for Child X - working for a world free from child trafficking.
Statistics:
During campaign period
- Opened lenses: 1700
- Average time spent in lens: 3 min 47 sec





Credits
Client: CHILDX 
Partner: Le Bureau








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