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The Snapchat Lens for the Heartbroken
2025
What we did
Creative Direction
Technical Direction
Lens Studio development
3D & Motion Design
Creative Direction
Technical Direction
Lens Studio development
3D & Motion Design
About
Five artists. Five songs. Five emotions we all go through when our hearts break. All seamlessly brought together in a single Snapchat lens.
Our collaboration with KiD Collective is part of Brustna hjärtan, a new campaign from Svenska Kyrkan (The Church if Sweden) aiming to support young people’s existential well-being.
Five artists. Five songs. Five emotions we all go through when our hearts break. All seamlessly brought together in a single Snapchat lens.
Our collaboration with KiD Collective is part of Brustna hjärtan, a new campaign from Svenska Kyrkan (The Church if Sweden) aiming to support young people’s existential well-being.
Result:
📈 75,000 shares
⏱️ 7 seconds average engagement time
🌍 140,000 users reached organically
🎧 Listen to the full album on Spotify: https://lnkd.in/dFVUDF4p
📈 75,000 shares
⏱️ 7 seconds average engagement time
🌍 140,000 users reached organically
🎧 Listen to the full album on Spotify: https://lnkd.in/dFVUDF4p
