Volvo Cars
The Unpredictable Journey
2019
What we did
Story & script
Creative Direction
Virtual Reality development
UX & UI-design
3D-modeling
Motion capture
Story & script
Creative Direction
Virtual Reality development
UX & UI-design
3D-modeling
Motion capture
About
The Unpredictable Journey is an emotional and educational virtual reality experience designed upon two insights. First, sometimes you can’t process all the information required to safely drive the car. Secondly, the safety features of the Volvo cars increase the safety margins by alarming and assisting the driver when dealing with the consequences of distraction.
The Unpredictable Journey is an emotional and educational virtual reality experience designed upon two insights. First, sometimes you can’t process all the information required to safely drive the car. Secondly, the safety features of the Volvo cars increase the safety margins by alarming and assisting the driver when dealing with the consequences of distraction.
Distribution
Experience it at any of the global Volvo Studios (Stockholm, New York, Milan, Tokyo, Warsaw)
Experience it at any of the global Volvo Studios (Stockholm, New York, Milan, Tokyo, Warsaw)
Credits
Client: Volvo Cars
Partner: NENT
Sound design: PLOP
Music composed by Goran Kajfes
Client: Volvo Cars
Partner: NENT
Sound design: PLOP
Music composed by Goran Kajfes
